Luz is a passionate corporate communications professional with over 25 years of experience designing strategies that connect people with their organization’s purpose. Throughout her career, she has led internal communications, public relations, brand positioning, and crisis communications for multinational companies, always focused on strengthening culture, facilitating information flow, and enhancing the employee experience. She specializes in transforming organizational messages into powerful stories that inspire, align, and mobilize, and has coordinated change management campaigns, cultural integration efforts, corporate events, and internal media to support strategic goals. Currently, she leads binational internal communications at Sempra Infrastructure, working closely with executive leadership to communicate business priorities, support the energy transition, and build high-performing teams by integrating values of inclusion and belonging. She also applies her narrative skills—developed through literary and academic work—to create memorable communication experiences, and enjoys collaborating with multidisciplinary teams, exploring digital tools and artificial intelligence, and designing creative solutions that strengthen the bond between companies and their people.